GTM Strategy
Product Nurturing
You can pour more water on a plant, but if the soil is bad, you are not solving the real problem. The same thing happens with Tech products.
7 October 2026/4 min
Go to market
GTM Strategy
Sequencing, trust, and the work of taking an idea to market without lying about the numbers.
GTM Strategy
When Incentives Create the Wrong Growth
As a founder and ecosystem builder, I’ve become increasingly interested in a simple question: What behavior does a system actually reward?
22 September 2026/7 min